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Marketing & Customer Loyalty›Bonus & Loyalty Programs

Revenue Bonus

With loyalty cards, you can award a customer points based on the amount of sales the customer generates with you. Once a certain number of points is reached, a freely definable discount can be given. This ensures that the discount given is proportional to the customer's sales.

You can access this area via Settings > Loyalty Programs
If this function is not activated, it can be activated via "Settings > Add Function".

To use the sales bonus, you must use the Belbo Cash Register System.

Create Sales Bonus Template

To create a new loyalty card, click on "+ Loyalty Card" in the Loyalty Programs > Sales Bonus function.

Loyalty Card Properties

  • Name - Name of your loyalty card so you can select it in the customer file and cash register
  • Validity - Validity of the bonus in days
  • Redemption per Point Control the discount that should be realized through sales
  • Points per Sales Control the discount that should be realized through sales
  • Sales Points for Specify whether you want to award the sales bonus for service income, product sales, or both.
  • Redeemable from Minimum Points Specify the minimum points from which redemption should be possible.
  • Maximum Bonus Amount Redeemable: Set the minimum redeemable amount, if you want to limit it.
  • Description Describe your loyalty card for internal purposes.

Example: In the image, a loyalty card is created where the customer receives a bonus of €5 after purchasing services worth €100 within one year.

You can find some concrete examples of how to calculate the correct bonus in the article Sales Bonus – Explained Practically.

Start Loyalty Card in Customer File

In each customer file, you can start the saved loyalty cards and redeem existing sales.

Start Loyalty Card During Checkout

When you cash out an appointment, you have the option during the checkout process to redeem the sales or start a new loyalty program.

You can also create stamp cards, whose redemption depends on the number of appointments attended, instead of the customer's total sales. Learn more about stamp cards here.
Categories: Bonus & Loyalty Programs

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