If you want your business to be found on Google, it makes sense to create a Google My Business listing. This way, customers can get more information directly on the search results page and also book an appointment with you right away.

Prerequisites

You must have a Google account to create a My Business listing. You can then create a free listing for your business on the https://www.google.com/intl/de_de/business/ page. To ensure that it is a real location, Google will send you a postcard with a code. After you have added this code to your My Business listing, the listing will be published.

Google search results page with Google My Business listing on the right side:

Setting up the booking link

To enter the link to your online booking page, you can log in at the address mentioned above and add the web address of your online booking page under "Info".

After that, customers who find your business during a Google search can immediately book appointments.